Whether you are an entrepreneur with a new business idea or a well-established retailer with a thriving brick-and-mortar location, eCommerce is ought to form an integral part of your business growth plan.
It will not only boost your sales but also enhance brand visibility, thus, keeping your business at the forefront.
Apart from this, here is a list of reasons that might develop the urge in you to start an eCommerce business.
A Rapid Jump
According to projections from eMarketer, it is expected to grow by as much as 13 to 25 percent worldwide. With nearly $1.6 trillion in 2015, it is estimated to reach $2.5 trillion this year.
In the U.S. alone, the growth is anticipated to be approximately between 11.6 and 16.5 percent from 2013 to 2018.
The stats clearly back up the notion that eCommerce model is an ideal choice for entrepreneurs looking for diversification and expansion.
Anywhere, Anytime With A Storefront
One of the cardinal rules of brick and mortar businesses is location. The location of your storefront can impact the success of your business. But what if the internet serves as your prime location while eliminating the need for a physical store? Certainly, that would be great.
In eCommerce, you can setup a storefront through your domain name that will cater to global clientele as opposed to global storefronts. You could be relaxing over a beach or exploring your favourite city whilst running your store through mobile device anywhere, anytime.
Enhanced Customer Support
Providing customers with an online option allows them in reaching you on their time and their terms. While allowing ease of communication through electronic channels, it gives sellers the opportunity to track the buying habits of their customers in order to let them know of sales and promotions that might pertain to them. This, in turn, makes it easy to maintain and retain loyal and satisfied customers.
80% Of Web Users Have Purchased Online
With so much change demystifying the web, that number is sure to grow as more and more people use the web. While issues like trust and security are still a concern for people, once a credible and trustworthy relationship is established, it is a matter of maintaining and growing that relationship. The way to that starts with an eCommerce site that is easily navigable, attractive and offers a wide range of products and services.
Easy To Use and Maintain
For most businesses, it’s far easier and cheaper to set up an eCommerce component to their company than to establish a brick-and-mortar location. With the online platforms like Shopify or Magento specifically designed for ecommerce, setting up and maintaining an online presence is easier than ever.
So tighten your belts and make way for eCommerce Development!